The sixth chapter analyzes the output, price, output value (ten thousand yuan), share and the development trend of future products or technology of different types of thermal insulation lunch bags. At the same time, it analyzes the main product types in the global market, the product types in the Chinese market, and the price trends of different types of products.
In the seventh chapter, this chapter focuses on the upstream and downstream market situation of thermal insulation lunch bags, the upstream market analyzes the supply status of main raw materials and main suppliers of thermal insulation lunch bags, and the downstream market mainly analyzes the main application areas of thermal insulation lunch bags, consumption in each field and future growth potential.
YETI released a mug on its website in March 2019, which is seen by the outside world as nothing special. Except for the brand logo, it is similar in appearance to other thermos on the market, with a unit price of about $30. However, a month after its launch, the product sold out, with more than 20,000 praises at that time. Other products such as outdoor lunch bags and coolers also surged in sales in the same year and became the darling of consumers.
For a lunch bag, the capacity should be appropriate, the thermal insulation performance should be good, and the design should be ergonomic, easy to switch and easy to carry. Both models meet these requirements, but there are some differences in details that are suitable for different uses.
Heat preservation box lunch bag ~ picnic box design, easy to get, double-layer design, top and bottom separation, built-in four specifications fresh-keeping box, can hold seasoning, soft food, such as sandwiches, hamburgers and so on. High-performance insulation thermal radiation insulation barrier, ultra-safe and leak-proof, easy to clean lining, compact shape, can be lifted oblique, can also be put or hung on the schoolbag, a variety of carrying methods, ultra-convenient to use, keep cold for 6 hours.
What attracts me most about this backpack is the practicality of the product. The backpack is actually a collection of lunch bags and schoolbags, which can be connected together or used separately. It is also convenient to carry the handle strap on the lunch bag after separation. The backpack has a wide strap and a decompression cushion inside, so the child will be relatively comfortable when carrying heavy objects, and there is a side mesh bag for holding water cups on the side of the backpack. The small lunch bag has the function of keeping warm and keeping cold. Both bags have a small label design on which parents can write down important information such as home address and telephone number.
The fifth chapter analyzes the main manufacturers of thermal insulation lunch bags in the world, including their basic general situation, production base distribution, sales area, competitors and market position. focus on the analysis of these manufacturers of thermal insulation lunch bag production capacity, output, output value (10,000 yuan), price, gross profit margin and market share.
Most warm lunch bags cannot be washed with a washing machine or dishwasher. Merchants usually recommend wiping the lining with mild detergent and wipes, and dry with paper towels after cleaning, do not zip up, and then expose to the air until completely dry. In order not to leave a strange smell in the lunch bag, it is best to clean it once or twice a week.